Ari J Greenberg
Great integrated advertising campaign by BBDO New York & Proximity Canada for Gillette Fusion Power.  As seen in the pic above, the agencies made creative use of a zamboni by attaching a larger-than-life Gillette razor to the back of it as it swept across the ice.  (via katykelley)

Great integrated advertising campaign by BBDO New York & Proximity Canada for Gillette Fusion Power.  As seen in the pic above, the agencies made creative use of a zamboni by attaching a larger-than-life Gillette razor to the back of it as it swept across the ice.  (via katykelley)

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